Check out this great CXO talk featuring Netflix CIO Mike Kail. As summarized by Vala Afshar on the HuffPost Tech Blog, Mike outlines eight ways Information Technology organizations can fix their reputation. I find #7 to be the most disruptive, yet perhaps the most obvious in the best-of-breed SaaS-centric world of Social, Mobile, Analytics, Cloud (SMAC).
- Focus on cloud wherever possible
- Hire talented people that think differently
- IT’s charter is to improve business efficiency
- Support “UAD” (Use Any Device)
- Try to remove friction wherever possible
- Communicate deep context for change
- Embrace “shadow IT”
- Partner with line-of-business
I’m curious how many other CIOs out there have embraced “shadow IT“ and what the implications are for the traditional command and control enterprise IT model.
I’ve embedded the video below. Thanks for another great CXO interview @ValaAfshar and @mkrigsman. Great guiding principles and advice for other IT leaders @mdkail.
Here’s some interesting research published earlier this year on the software as a service (SaaS) market: Siemer and Associates Summer 2013 SaaS Industry Report. It includes useful regional projections as well as a breakdown by application categories: CRM, ERP, HRM. The appendix also outlines the key SaaS metrics and includes some public company comparables as well as financing and transactions.
Last week I wrote about Zuora’s subscription manifesto and the differences between a technology vendor selling an on-premises solutions vs. a company that delivers a true SaaS solution (which I still believe must be multitenant). Today I read a great series called the SaaS Manifesto, written by Peter Levine, General Partner at Andreeson Horowitz. Part one is on Rethinking the Business of Enterprise Computing. Part two is on Focusing of Building a Real Sales Team. The series draws from extensive first-hand experience and outlines what it takes to truly become a best-in-class software as a service (SaaS) solution provider. Traditional enterprise software company executives should read it as they prepare for their future and SaaS company executives should review it as checklist.
I’ve been fortunate in my career to work with some real SaaS pioneers. I’ve seen companies struggle and fail to truly embrace the SaaS model and others execute against what seemed like impossible odds. The first paper I read about “being SaaSy” was by Mark Trang, when he was at salesforce.com. The paper was called, “7 Habits of Highly Effective SaaS Companies.” I couldn’t find the paper, but here’s a great presentation from a 2008 Salesforce ISV event. In 2011 Matt Holleran, now founder and managing director at Cloud Apps Management, delivered a great Dreamforce presentation on the same topic. Some of this early knowledge sharing clearly had a positive impact on the so-called “Salesforce Mafia” – check out this summary of Salesforce employees who have gone on to start companies. The Start-Up Cloud indeed!
Here are some of the best articles I’ve read over the years on best-in-class SaaS (in no particular order):
- Bessemer’s 10 Laws of Cloud Computing and SaaS
- 9 Worst Practices in SaaS Metrics
- SaaS Metrics 2.0: A Guide to Measuring and Improving What Matters
- My Top 10 Year One SaaS Mistakes. Save Yourself Some Pain & Just Don’t Make Them Yourself
- Should Your Startup Go Freemium?
- Marketing SaaS Solutions to Enterprises: Seven Hazards to Avoid
- SaaS in the Enterprise and the need for social selling
- HubSpot’s Best Practices for Managing SaaS Inside Sales
- SaaS Marketing: 21 Growth Hacks to Test Today
- How SaaS Changes an ISV’s Business Model
Thanks to the authors for sharing their SaaS insights. Of course I should also give a shout out to Behind the Cloud, by Marc Benioff. And if you’re still working at an enterprise software company that has not yet begun the inevitable shift to the cloud and the subscription economy, I’m sure there’s not a day that goes by without somebody mentioning Clayton Christensen and the Innovator’s Dilemma. Escape Velocity by Geoffrey Moore is also excellent.
What’s missing? Got any more “Best in SaaS” articles or best practices to share?
Image via CrunchBase
I wrote a summary of my 2012 cloud integration predictions on the Informatica Perspectives blog, but haven’t yet posted 2013 predictions. Today Mary Meeker’s slides are making their way through corporate boardrooms at most, if not all, technology companies, not to mention getting some great coverage across the web. Here’s the presentation. I really like the “re-imagine” section. There’s no doubt that cloud computing and software as a service (Saas) have forced a great deal of re-imagination in the traditional application, platform, middleware and infrastructure markets. Marc Andreessen believes that 2012 Will Be Remembered As The Year Of SaaS. Some have said that “Cloud and Data are the New Black” (although black clouds are generally not a good thing, right?).
One thing is for sure, whether it’s social, mobile, cloud, analytics, Big Data or [insert secular megatrend here], two words we’re going to hear a lot of in 2013 are: “re-imagine” and “disruption.”
cloud computing , CRM , Informatica , PaaS , SaaS , Salesforce integration , Salesforce.com
Tags: Business-to-Business, cloud computing, Cloud integration, DreamSimplicity, Informatica Cloud, SaaS
Image via CrunchBase
Have you joined DreamSimplicity yet? According to the web site, “it’s where the cool kits hang out.” Here’s a summary:
“Web-based technology marketers and industry experts join DreamSimplicity to effectively reach targeted viewers across the social web. Target our audience of over 40,000 SaaS and Cloud experts by posting content like video, news, events, jobs and more. Or, simply browse over 23,000 news articles, videos, and white papers.”
Last week at the All About the Cloud Conference in San Francisco, I sat down with them to discuss the growing importance of integration to cloud computing (and specifically SaaS application and platform) success.
All About the Cloud ’11 – Darren Cunningham “Hybrid IT – Integrating SaaS and Legacy Systems” from DreamSimplicity on Vimeo.
cloud computing , data integration , Informatica , PaaS , SaaS , Salesforce integration
Tags: cloud computing, Cloud integration, cloud services, CODiE, Informatica Cloud, on demand, SaaS
Here’s a short video of Ron Papas, GM of Informatica Cloud, accepting the 2011 CODiE Award for “Best Cloud Management Solution.”
Informatica Cloud Wins CODiE for Best Cloud Management Solution! from DreamSimplicity on Vimeo.
Image via CrunchBase
I participated in a webinar today with Zuora, a SaaS subscription billing platform that is embedded into Informatica Cloud Express. Here is the presentation: