Dreamforce to You Delivers in Orlando

I spent the weekend at a great Salesforce.com user group meeting in Orlando called Dreamforce 2 You. The event lived up to its name and did a great job of bringing the energy (and a few video highlights) from the annual San Francisco CRM and Force.com conference to the local community. The agenda was user-driven and I thought nicely representative of what’s top of mind for most Salesforce customers:

  1. Salesforce.com Success Out-Of-The-Box
  2. Data Management: There’s gold in them details (my session)
  3. Marketing Automation
  4. Deep Dive into Salesforce.com Reporting, Analytics, and Dashboards
  5. SFA: Automation = Automagical to you and your users
  6. Developing in the Cloud

Thank you and congratulations to the team who put the mini-Dreamforce conference together (Joshua, Jen and Jackie). It truly was the best Salesforce user group meeting I’ve attended with a great mix of customers, partners, Salesforce employees and of course content.

In the data management session, I focused on:

  1. The importance of data integration to Salesforce customer success
  2. The different data integration options available to Salesforce customers
  3. What to look for in a cloud data integration solution

Here is the first section of the presentation. Be sure to let me know if you have any feedback or questions.


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