We’re a Sports Team, Not an IT Company!

Great quote from the CIO of the Dallas Mavericks:

“We don’t just sell basketball, we sell the total Mavs fan experience and the Informatica Cloud is a key enabler of our customer relationship management success. Informatica was recommended by salesforce.com to help us integrate as much of our data and centralize as many systems as possible, and we’ve been delighted with their support and product capability. We’re a sports team, not an IT company, and the Informatica Cloud has simplified our integration task while allowing us to focus on our core competency.

You can read the press release here. Best of luck to the Mavs tonight against the Spurs!


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