From Cloud Data Loading to Synchronization

The Informatica Cloud Data Loader Service was recognized by Salesforce.com in 2008 as the number one integration application on the AppExchange. In 2009 it has become the most popular *free* application (followed by Salesforce for Twitter) and the feedback has been truly amazing.
The Data Loader Service is designed to automate basic loading and extraction of data between Salesforce.com, flat files, and relational databases on a daily basis. But the Informatica Cloud Data Loader Service is just the first step towards secure, powerful, and complete data integration as a service.
The next step, you ask?
The Informatica Cloud Data Synchronization Service. The industry’s only true enterprise-class software as a service integration solution, the Data Synchronization Service is designed for non-technical users to set-up, manage, and monitor bi-directional integration tasks. Primary use cases for the Data Synchronization Service include:
  • ERP Synchronization:  Opportunity-to-Order & Customer Master Synch (SAP, Oracle); Quoting Integration, etc.
  • CRM Integration:  Cases, Leads, Campaigns; Territory Management; Price Book & Product; Custom Objects, etc.
  • Business / IT Alignment: Business self-service to trusted information; IT avoids proliferation of point solutions.
This is a first in a series of posts that outline some of the key reasons that Salesforce customers continue to upgrade (in just a couple of clicks) from the Data Loader Service to the Informatica Cloud Data Synchronization Service. Here’s a brief demonstration of integrating secure FTP files with Salesforce using the Informatica Cloud:
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