Data Integration in the Cloud Use Cases

Here are some of the most common use cases I’ve seen for cloud-based data integration as a service (primarily from customers):

  • Customer master data synchronization with Accounts, Contacts, Leads, etc.
  • Opportunity integration with ERP/Order Management applications (typically on premise)
  • Quote requests with ERP/Order Management applications (again, typically on premise)
  • Invoice integration with billing systems
  • Pricebook and product catalog integration
  • Case data integration (Service Cloud)
  • Territory management integration
  • Leads and Campaigns integration
  • Data back-up and archival
  • Data replication for business intelligence / reporting
  • Data migration / loading

I’ve also seen a different set of requirements from ISVs and SI partners. From this list, what are your priorities? How are you doing this type of application/data integration today?  Any other use cases for data integation in the cloud or with cloud-based applications?


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