Posts Tagged 'cloud computing'

CIOs are Getting SMACT: #Social, #Mobile, #Analytics, #Cloud, #IoT

Check out this Infographic from SnapLogic – Why Are CIOs Getting SMACT?
[Infographic] Why Are CIOs Getting SMACT?

Cloud Integration on the Whiteboard

Check out this chalk-talk series with the head of engineering at SnapLogic talking about application and data integration delivered as a cloud service (aka iPaaS):

Going Beyond Point-to-Point Cloud Integration

SnapLogic Integration Cloud Architecture in Review

The series of whiteboard presentations is posted on the SnapLogic blog.

The Cloud Integration Dilemma for Enterprise IT

According to Gaurav Dhillon, CEO of SnapLogic, there’s not just an Innovator’s Dilemma hitting legacy technology vendors, there’s an Integrator’s Dilemma that the customers of traditional middleware and data integration providers are struggling with in the face of the today’s industry mega-trends. As he states:

“The dilemma for enterprise IT organizations is that their legacy integration technologies were built before the era of big data, social, mobile and cloud computing and simply can’t keep up.”

Here’s a video of Gaurav talking about the Integrator’s Dilemma:

Pandora Runs their Business in the Cloud

This is a pretty cool video about how Pandora runs over 80 internal business applications in the cloud. They deliver an amazing music service in the cloud and they run their entire IT infrastructure in the cloud. I guess you can say that Pandora’s IT organization isn’t just Cloud First, they’re Cloud Only!

The Nuts and Bolts of Being SaaSy

Last week I wrote about Zuora’s subscription manifesto and the differences between a technology vendor selling an on-premises solutions vs. a company that delivers a true SaaS solution (which I still believe must be multitenant). Today I read a great series called the SaaS Manifesto, written by Peter Levine, General Partner at Andreeson Horowitz. Part one is on Rethinking the Business of Enterprise Computing. Part two is on Focusing of Building a Real Sales Team.  The series draws from extensive first-hand experience and outlines what it takes to truly become a best-in-class software as a service (SaaS) solution provider. Traditional enterprise software company executives should read it as they prepare for their future and SaaS company executives should review it as checklist.

I’ve been fortunate in my career to work with some real SaaS pioneers.  I’ve seen companies struggle and fail to truly embrace the SaaS model and others execute against what seemed like impossible odds. The first paper I read about “being SaaSy” was by Mark Trang, when he was at salesforce.com. The paper was called, “7 Habits of Highly Effective SaaS Companies.” I couldn’t find the paper, but here’s a great presentation from a 2008 Salesforce ISV event. In 2011 Matt Holleran, now founder and managing director at Cloud Apps Management, delivered a great Dreamforce presentation on the same topic. Some of this early knowledge sharing clearly had a positive impact on the so-called “Salesforce Mafia” –  check out this summary of Salesforce employees who have gone on to start companies. The Start-Up Cloud indeed!

Here are some of the best articles I’ve read over the years on best-in-class SaaS (in no particular order):

  1. Bessemer’s 10 Laws of Cloud Computing and SaaS
  2. 9 Worst Practices in SaaS Metrics
  3. SaaS Metrics 2.0: A Guide to Measuring and Improving What Matters
  4. My Top 10 Year One SaaS Mistakes. Save Yourself Some Pain & Just Don’t Make Them Yourself
  5. Should Your Startup Go Freemium?
  6. Marketing SaaS Solutions to Enterprises: Seven Hazards to Avoid
  7. SaaS in the Enterprise and the need for social selling
  8. HubSpot’s Best Practices for Managing SaaS Inside Sales
  9. SaaS Marketing: 21 Growth Hacks to Test Today
  10. How SaaS Changes an ISV’s Business Model 

Thanks to the authors for sharing their SaaS insights.  Of course I should also give a shout out to Behind the Cloud, by Marc Benioff.  And if you’re still working at an enterprise software company that has not yet begun the inevitable shift to the cloud and the subscription economy, I’m sure there’s not a day that goes by without somebody mentioning Clayton Christensen and the Innovator’s DilemmaEscape Velocity by Geoffrey Moore is also excellent.

What’s missing? Got any more “Best in SaaS” articles or best practices to share?

Marc Benioff Speaks at Disrupt SF 2013

Michael Arrington talks business strategy with Salesforce CEO Marc Benioff. Good discussion about technology disruption and the impact of cloud, social and mobile on the industry.

The Shift to Cloud Business Intelligence

In 2006 I posted a presentation on Slideshare called, What is Driving the Shift to On-Demand BI? While it might have been a little early in terms of cloud business intelligence adoption, looking at it today shows that most of the industry analyst predictions were actually quite conservative when it comes to cloud adoption in the enterprise. I listed the drivers for the shift to analytics as a cloud service as:

  1. It just makes sense
  2. Simple, simple, simple
  3. OLTP –> OLAP
  4. Because Gartner said so!
  5. “Date a fad, marry a trend.” (with acknowledgement to @kellblog of course)

Here’s the presentation.

Recently Amazon.com announced that Redshift, their data warehouse solution, is the company’s fastest growing AWS service. Over 1000 global customers are moving significant business intelligence initiatives to Amazon’s data warehouse in the cloud. This video does a pretty nice job of explaining how it works and why the value proposition is so compelling.


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